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Alterian Launches Next Generation of Customer Engagement Solutions
Nov 18, 2010
Alterian Launches Next Generation of Customer Engagement Solutions. Alterian Alchemy™ is an intuitive framework for marketers to orchestrate true multi-channel engagement with customers and has three brand new modules to support customer engagement
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Alterian augments marketing suite with Alterian Marketing Suite 3.0 and Engine 4.3
Nov 11, 2010
Alterian announces enhancements to its marketing suite with the release of Alterian Marketing Suite (AMS) 3.0 and Engine 4.3.
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Alterian and Experian Partner to Provide Groundbreaking Approach to Holistic Customer Engagement
Nov 9, 2010
Alterian and Experian to partner with new approach to Customer Engagement. The new partnership will increase marketing effectiveness by enabling leading organizations to integrate customer data from multiple channels into a centralized database
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Alterian recognised in Analyst Firm's Magic Quadrant for Enterprise Marketing Management
Oct 21, 2010
Gartner's Magic Quadrant for Enterprise Marketing Management recognises Alterian
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Alterian Reveals First Preview of Next Generation Customer Engagement Solutions at DMA 2010
Oct 11, 2010
Alterian, the leader in customer engagement technology and solutions, today announced they will preview Alterian Alchemy™, the framework for Alterian’s next generation Customer Engagement Solutions, for the first time during the DMA in San Francisco.
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Alterian Names Christian Wright as Chief Solutions Officer, Managed Services
Aug 16, 2010
Wright will join Alterian to further enhance its on-demand solution offerings and continue to build its position as a leader in customer engagement technology and solutions.
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transavia.com chooses Alterian to manage and analyse marketing data
Jul 22, 2010
transavia.com chooses Alterian to manage and analyse marketing data. Better understanding of the customer lifecycle improves targeted communication with the client
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Alterian recognised in Leading Analyst Firm’s Magic Quadrant for CRM Multichannel Campaign Management
May 27, 2010
Alterian is proud to announce that it has been recognised by Gartner Inc., the world's leading information technology research and advisory company in its Magic Quadrant for CRM Multichannel Campaign Management.
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Alterian Announces Extended Partnership with youDb in Brazil
Apr 22, 2010
Alterian Announces Extended Partnership with youDb in Brazil. Brazilian companies enabled to shift from mass customer database marketing to individual customer engagement
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NBC Report Super Bowl Ads Build Online Buzz
Feb 4, 2010
Recently Mashable's Associate Editor, Jenn Van Grove discussed a social networking preview of some of this year hot Super Bowl Ads with NBC San Diego using the data from Alterian SM2.
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Alterian Announces Exciting Roadmap for Content Manager Platform
Feb 3, 2010
Executing on the next stage of its strategy to deliver innovation to leapfrog today’s web content management tools, Alterian is announcing the launch of a major new release of its Content Manager products.
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Alterian Rated as a Stong Performer in Forrester Campaign Management Wave
Dec 18, 2009
Alterian announces that it has been rated as a Strong Performer in The Forrester Wave™: Cross-Channel Campaign Management
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