More Time To Plan For Media Planners
At Alterian we know that Media Planner can easily spend 80% of their time importing and formatting large, unrelated data sources. Huge data sets can pose big challenges.
We know the complications of Excel when pivot tables become too complex and that sometimes, it can't cope with vast data sets.
Make innovation the focus, not importing data
Media Planning with Alterian means data imports are automated, you can bring in many sources of data immediately and the analysis typically takes just two minutes. Regular reporting becomes a simple, automated activity meaning you can offer unprecedented insights to your clients while live campaigns are in progress.
The Alterian Dashboard is client-friendly and incorporates many different ways of visualizing data. High level flexibility is possible as you can easily push data into branded excel templates.
Continue to enjoy all of Excel's advantages without suffering its limitations.
Alterian offers agencies a truly exceptional media planning environment:
- Automated data imports
- No more manual data errors
- Reports that are fast enough to steer live campaigns
- Extensive and intuitive 'what-if' questioning
- Independence from complex pivot tables
- Marketing-friendly dashboard that your clients can use too
See it in action
Data importing is so easy that we can demonstrate your own, live data in action. Alterian is an off-the-shelf solution that can be hosted on-site or with us, you can have your own live system up and running in just days, not weeks or months.