Alterian Surround
The ideal partner for your client CRM investment, Alterian Surround, complements the sales prospecting process as a fit for purpose marketing technology platform. Alterian Surround leverages Alterian’s high performance Engine database to empower marketing to drive new revenue by harnessing the full potential of data held in the CRM. To help marketing extract real value from the CRM, Alterian Surround combines train-of-thought analysis, predictive modeling, campaign management and reporting software for ‘closed loop’ marketing campaigns and communications accessible through a single user interface.
With Alterian Surround you can plan, execute, analyze and report on all your marketing communications activity, across all channels.
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Alterian Integrated Marketing Platform
A unique combination of best of breed marketing analytics, content management, outbound and inbound campaign execution software brought together into a single integrated platform, Alterian makes it practical and cost-effective for marketers to use actionable insight to drive an integrated marketing strategy across online and offline channels.
Alterian Integrated Marketing Platform puts the organization’s customer or prospect at the heart of the marketing strategy – driving engagement and competitive advantage by recognizing and responding to people’s ever-increasing expectations for relevant, on-demand communication, irrespective of channel.
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Alterian Content Manager
Alterian has a unique approach to content management. The Alterian Content Manager is a platform that focuses on engaging audiences and publishing high quality, relevant, optimized content across all available electronic channels. Your clients can enjoy rapid deployment of multiple websites on the same infrastructure, certain that each new site conforms to in built accessibility, compliance and search engine optimization.
Alterian Content Manager helps clients derive more from IT, as Alterian’s ‘out of the box’ flexibility works with existing systems such as SharePoint and MOSS 2007 to help clients leverage their investment across multiple brand controlled sites and channels.
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If you are interested in discussing whether your organization could benefit from signing up as an Alterian Partner, please contact us for an initial discussion.