Featuring Marcus Tewksbury, Director of Customer Intelligence, Alterian

Join us, and our host Marcus Tewksbury, on our bi-weekly podcast series as we explore transformational marketing practices with a distinguished lineup of senior marketers.  On an episode, by episode basis we will delve into a pressing area of interest with the guest and then close with specific, actionable ideas you can implement at your own organization. 

What you will get:

• Perspective of a fellow, senior marketer
• Reports on what is and is not working
• Specific, actionable ideas
• 20-30 minutes worth of content
• At least one inappropriate comment

This Week's Episode:
Episode 8 - Using Marketing Measurement for Continuous Improvement

featuring Laura Patterson, Co-Founder & President, Vision Edge Marketing

Previous Episodes:

Episode 7 - Marketing Metrics That Work

featuring Peter Platt, Chief Digital Officer, Catalyst Direct

Episode 6 - The Future of B2B Demand Generation Pt. 2

featuring Russell Kern, Founder and President, The Kern Organization

Episode 5 - The Future of B2B Demand Generation Pt. 1

featuring Russell Kern, Founder and President, The Kern Organization

Episode 4 - The Evolving Role of Data

featuring Bernice Grossman, Principal, DMRS Group &
Ruth Stevens, President, eMarketing Strategy

Episode 3 - Customer Centric Strategies

featuring Tim Suther, SVP Multi Channel Marketing, Acxiom

featuring Janet Rubio, Chief Insight Officer, Engauge

Episode 1 - Organizational Readiness

featuring Michael Harrison, Chief Strategy Officer, RAZOR

Help me out, we need your feedback!

Can you help the VOICE make this a better production?  TheVoice@alterian.com