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About the speaker:
 Scott Briggs – Senior Director Strategy and Insights, Alterian.
As part of Alterian’s Strategic Solutions team, Scott works closely Alterian’s partners and customers to provide both strategic and tactical expertise as it relates to the use of Alterian technology. Scott’s areas of expertise include predictive analytics, multichannel campaign management, email marketing, online marketing, and social media marketing. He has had experience in the following vertical markets: health care, finance, retail, travel and leisure, automotive and nonprofits. Prior to joining Alterian, Scott managed the professional services practice for DoubleClick, Inc. (formerly now part of Google).
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