YouCast
Based in Manhattan, New York, YouCast has evolved into a well-respected and Digital Marketing agency, creating social media campaigns for the likes of Pepsi, McDonalds and General Electric.
One of their core competencies stems from the ability to activate campaigns through its 8,000-strong influencer network – a database of blogs, forums and other communities on Facebook and Twitter etc, that evolves and grows week by week. To date, the team has delivered over 2,000 campaigns and reached 120 million consumers.
“Some of the other monitoring solutions made too many assumptions and we didn’t want something that was too prescriptive or rigid. SM2 gave us the flexibility to find the type of granular insights which help underpin our services, in a fraction of time it would normally take.”
- John Eaton CEO and Founder, YouCast
Download the case study to read more