Marketing Strategies that Captivate Today's Social Media Audiences

Presented by: Peter Platt, Chief Digital Officer, Catalyst

As consumers’ media consumption continues to shift more and more into the social space, marketers need to shift their paradigms as well. While “Advertise on Facebook” seems like the logical next step, marketers need to think deeper about the expanding universe of social media and find ways to truly engage consumers, when and how they want to be communicated with.  

Watch this webinar to learn the winning strategies that smart brands use to engage with consumers across multiple social media channels and find out how you can apply these strategies to your business.

 

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 Peter Platt is Chief Digital Officer for Catalyst, a digital direct marketing firm that combines science + soul to achieve results that enhance their client’s business.


Peter Platt photo Peter is a 20-year veteran of the agency business and has been involved in Internet marketing since the early 1990s. He was also one of the first 100 people certified in the Google AdWords program. Peter’s mission is to help brands connect with consumers in meaningful ways - helping consumers find the right products and services, and providing brands the means to get in front of the right consumers.

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