Take the next step in social engagement
In the past, a company used their website to serve as a corporate brochure and an extension of their direct marketing efforts. As companies analyze their web strategy, the need to become much more social by establishing interaction with the visitor is essential.
Engagement with your web visitors can be enhanced through Alterian Content Manager's Community Builder .
The Community Builder for Alterian Content Manager (ACM) enables organisations to move away from just pushing content out to website visitors, and instead start building a community of people that interact with site content, with your organization and with one another.
Community Builder - Business Benefits:
- Listen and Learn - The instant feedback given within a social website helps you understand pain points for your web visitors
- Increase Service - Social websites promote self-service and take pressure off of traditional support channels
- Boost SEO - Having a highly active website attracts search engine spiders and improves performance on search result pages
- Generate Buzz - Community participation builds brand awareness and further extends the reach of your website
- Improve Targeting - Discover customer insights to help you construct relevant messaging
- Engage People - Foster your relationships with customers by replacing one-way communications with meaningful dialogue
For more information, download the Community Builder data sheet.