Forrester Wave Leader 2020
Alterian named as a leader in the Journey Orchestration Wave™, Q2 2020 as a vendor delivering real-time personalization, offers and next steps in the journey. According to the report, Alterian focuses on:
Rapid time-to-value
Simple adoption
Real-time insights to action
Alterian achieved the highest score possible in the following criteria in the Forrester Journey Orchestration Platforms Wave:
Journey Analytics
Journey Orchestration
Client Experience
Usability
The Commercial Model