The 8 Seconds Infographic

The competition for a consumer’s attention is incredible. As the world has become more global, consumers are faced with information, offers and choices at every turn, on every device and with every click. This has given rise to shorter attention spans and now consumers will only give you eight seconds of attention at most.

Marketers must adapt to the fact that digital marketing has moved well beyond simple concepts such as personalization and segmentation. Driven by consumer demands, marketers must optimize customer interactions and deliver contextually relevant content that is driven by data insights and shaped to take experiences to the next level. To learn more and help you plan and strategize for your company, take a look at Alterian’s infographic ‘8 Tips to Deliver a Killer Customer Experience’ today.