WHAT ARE CUSTOMER-LED JOURNEYS AND WHY ARE THEY SO IMPORTANT?

To stay ahead, businesses must prioritize their customer needs and deliver relevant experiences using customer journey analytics and real-time journey orchestration.

Customers today expect to feel heard and understood every time they interact with a brand. This means relevant content, frictionless journeys, and experiences that feel like they’re individualized to them. This is the key to customer-led digital transformation.

Customer-led journeys and digital transformation have become a priority for leading businesses and organizations around the world. To achieve this businesses must have a robust customer journey analytics solution that helps teams better visualize and understand the behavior and journeys of their customers, as well as a journey orchestration solution to turn these insights into action in real-time.

Alterian’s Real-time CX Platform brings together the power of Customer Journey Analytics and Journey Orchestration into one easy-to-use platform. Harnessing the power of AI, it’s proven to deliver rapid time to value and help businesses achieve their customer-led transformation goals.

HOW DOES ALTERIAN'S REAL-TIME CX PLATFORM DRIVE THE CUSTOMER-LED TRANSFORMATION?

Alterian’s leading Real-Time CX Platform helps businesses achieve more. It’s powerful Customer Journey Analytics uncovers new and valuable insights about customer behavior and interactions, visualized through customer journeys. This allows you to pinpoint issues and opportunities and identify the impact journeys are having on business goals. Leveraging these insights, Real-Time CX’s Journey Orchestration technology utilizes advanced AI technology to solve journey pain points and deliver optimized individualized customer experiences in real-time.

INSIGHT TO ACTION

JOURNEY DISCOVERY

Leverage AI to uncover the hidden journeys buried in data

AI-POWERED INSIGHTS

Identify the impact of customer journey behavior on business objectives

ORCHESTRATION PLAYBOOKS

Simple implementation delivering rapid time to value

REAL-TIME INDIVIDUALIZATION

Delivered in real-time using the power of AI

OMNICHANNEL INTEGRATION

Seamlessly integrate channels to listen and action journeys in real-time

ALTERIAN IN ACTION

Read our latest case studies and find out how Alterian's Real-Time CX Platform is helping businesses change the game

BANKING CASE STUDY - UNDERSTANDING CUSTOMERS THROUGH JOURNEY INSIGHTS

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BANKING CASE STUDY – UNDERSTANDING CUSTOMERS WITH JOURNEY ANALYTICS

NOT FOR PROFIT CASE STUDY - INCREASING CONVERSION WITH REAL-TIME CX

Not For Profit Case Study Thumbnail

NOT-FOR-PROFIT CASE STUDY – INCREASE CONVERSION WITH REAL-TIME CX

Forrester Wave Leader 2022

Alterian’s Real-Time CX is a multi-award-winning solution, and was recognized as a leader in The Forrester Wave™: Journey Orchestration Platforms, Q2 2022.

We achieved the highest scores possible in 15 criteria, including Journey Orchestration, Journey Behavior Analysis, Client Experience, Usability and Scalability.

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READY TO START YOUR JOURNEY, YOUR WAY?

Find out how we can help with your real-time customer journeys today.

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